The House of Lanvin is the oldest of all the Parisian fashion houses. The eldest of 11 children, Jeanne Lanvin started working from a young age in a milliner's house on Rue du Faubourg Saint-Honoré. In 1890, using the training she received from such an early age, she opened a millinery shop in Paris. Her biggest boost of success came from the birth of her daughter Marguerite (later known as Marie-Blanche), born in 1887. The beautiful garments she created for her daughter were soon noticed by other women. She soon began making dresses for them. In her clothing she introduced an aesthetic that could be applied to women of all ages. The influence of Asian patterns in 1910 led her to create Eastern-style eveningwear in velvet and satin. She became well known for her chemise-style designs just before World War I (1914-1918). Her work was characterized by fine craft and embroidery, and her label became a prosperous couture business. After her death the business continued under her daughter's leadership, creating couture and ready-to-wear clothing. The House logo, as of 1954, is the figure of Jeanne Lanvin and her daughter going to a ball. This figure has remained the symbol of motherly love for this enterprising woman's famous business.